Are you struggling to make money from your product business? Perhaps you’ve added loads of different products in the hope of creating extra income … but it’s simply not working.
You’re scratching your head, wondering what you’re doing wrong and asking yourself, why no-one is buying from you?
Surely, if you add more products to your range, it will be easier for you to market and advertise what you do?
In fact, you’ll probably just end up completely frazzled, trying to market all your products everywhere, hopping from one marketing activity to another – frustrated that the cash isn’t rolling in as it should.
But it doesn’t have to be this way.
In fact, the answer is counter-intuitive. It’s about marketing fewer products, to make more money.
How is this possible, you ask?
It’s what I call ‘Claiming Your Everest’. Putting the flag in the mountain and saying ‘This is what I offer and I’m the best’.
I’ll explain what I mean …
It’s like someone walking into a shop that sells EVERYTHING. It’s all scattered about, no real sections to find things easily.
It’s an abuse of your senses.
You walk into this shop with an idea of what you’re looking for, and you may browse for a little while, but it gets overwhelming and, in the end, you walk out without buying anything.
Do you know what I mean?
The truth is, it’s what happens online all the time if you get this wrong. And it happens in seconds, not minutes.
Customers landing on your site, trying desperately to find the thing they need and want, and then clicking away and going to your competitors.
The depressing thing is, you DID sell what they needed and wanted, it’s just that you didn’t put it in front of them straight away.
Online customers are so fickle.
When you claim your ‘Everest’, you’re claiming what you IDEAL customers want and need. You can then segment your product lines, segment your marketing … and in turn, you can reach your customers where they are, when they want you.
This is the biggest reason that some of my clients are doubling and tripling their incomes and increasing sales by 80% … in just 12 weeks. I know, it sounds crazy, doesn’t it? I can’t guarantee this, but it’s totally doable and they’re the testament to the fact.
Because they first ‘claim their Everest’ and then they streamline their product ranges, so that they can reach more of their target audience who want what they’re selling.
It sounds simple and it is. But it’s not easy – otherwise, everyone would be doing it and have hugely successful businesses!
If you’d like to see how simple this could be for your business, then let’s have a chat.
Just click the link below and select a time and date.
We’ll jump on the phone for about 45-minutes and we can get you clear on why you’re not earning what you should be from your business and where you want to go. If I can help you bridge that gap, I will absolutely tell and show you how. If not, I’ll recommend some other resources or a person who can help you.
Here’s the link to book a call with me: https://heathergifford.com/apply/
P.S. My clients who are increasing their sales by 80% in just 12 weeks all started by first clicking on the same link to talk with me personally. It’s a simple decision.